Le Improvvisate. A social project that lasted too little…

Le Improvvisate was a web project born almost as a game in which a couple of friends enjoyed preparing simple but tasty gluten-free recipes.

The Le Improvvisate project included the publication of a main video per week, in addition to the publication of a short per day on all social media.
The social activity was accompanied by a web portal in which the recipes were reported in writing with all the steps, always accompanied by the video published on social media.
The workflow was designed with only one day of filming per month and continuous post-production of all the material.

Despite the rapidly growing numbers, unfortunately the Le Improvvisate project ran aground after just 2 months due to the unavailability of a member of the main couple.
A few attempts were made with different people, unfortunately without success.Nonostante i numeri in rapida crescita, purtroppo il progetto di Le Improvvisate si è arenato dopo appena 2 mesi a causa della mancata disponibilità di un membro della coppia protagonista.
E’ stato fatto qualche tentativo con persone diverse purtroppo senza successo. The improvised ones were the first couple and, by changing even just one of the two protagonists, it lost its effectiveness.

GEARS: