Senior Video Editor & Creative Director
Always looking for new professional opportunities, from 2004 to 2010 I worked, both as internal and as freelance, for several advertising agencies in the creation of websites and collaborating in strategic communication choices.
In 2010, eager for a new challenge, I decided to look back to the television world by collaborating on the start-up of the Virgin Radio Television channel, working on post-production and motion graphics of the TV shows.
Later, I continued to work for the main Italian production companies following the post-production of different national formats such as MasterChef, X-Factor, Bake Off Italy, etc.
Having reached the role of Editor in Chief in a short time, I dealt with the creation of the post-production team, with the finalization of the programs, and contributed to the creative and editorial choices.
Over the years I regularly continued to collaborate with advertising agencies for advice or for external projects (adv production, social campaigns, creative consulting, shooting, editing, finding technical teams, management of third-party suppliers).
At the same time, in 2010, I decided to open my own production company, RBFILM, with the aim of combining the experience of the two worlds, advertising and television, in something new where the quality research was in the first place. The project ended at the end of 2017 and now I’m waiting for the next challenge.